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Tag:
Marketing
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Page 2 of 2
Title
Authors/Editors
Publisher
Type
Copies
Strategic marketing management
Year
:
2002
ISBN
:
0070486883
ISBN 13
:
9780070486881
Call No
:
658.8
Parry, E. Mark
Tata McGraw-Hill Publishing Com. Ltd.
Books
1
Retailing management
Edition
:
8th ed.
Year
:
2012
ISBN 13
:
9780073530024
Call No
:
658.87
Levy,Michael
Weitz,A.Barton
Pandit,Ajay
McGraw-Hill Education
Books
1
Retailing: environment and operations
Year
:
2002
ISBN
:
8131501639
ISBN 13
:
9788131501634
Call No
:
658.87
Newman, J. Andrew
Cullen ,Peter
Cengage India
Books
2
Services marketing and management
Edition
:
1st ed.
Year
:
2003
ISBN
:
0761941584
ISBN 13
:
9788178293349
Call No
:
658.8
Gilmore , Audrey
SAGE Publications Ltd
Books
1
Strategic brand management : building, measuring, and managing brand equity
Edition
:
2nd ed.
Year
:
2003
ISBN
:
8177584871
ISBN 13
:
9788177584875
Call No
:
658.827
Keller, Kevin Lane
Prentice Hall of India
Books
1
1
2