Consumer Behavior
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Type
Book
Authors
Schiffman , G. Leon ( Leon G. Schiffman )
Wisenblit , Joseph ( Joseph Wisenblit )
Kumar , Ramesh S ( S. Ramesh Kumar )
ISBN 13
9789332537644
Category
Marketing
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Publication Year
2015
Publisher
Dorling Kindersley Pvt. Ltd., India
Pages
508 p.
Subject
Consumer Behavior
Number of Copies
2