New Arrivals

Page 4 of 10

  Title Copies
Building Strong Brands 
Year: 1996 
ISBN: 002900151X 
ISBN 13: 9780029001516 
Call No: 658.827 
Emotional Branding : The new paradigm for connecting brands to people 
Edition: 1st 
Year: 2001 
ISBN: 1581150784 
ISBN 13: 9781581150780 
Call No: 658.827 
Living brands 
Year: 2007 
ISBN: 0070659214 
ISBN 13: 9780070659216 
Call No: 658.827 
Marketing channels 
Edition: 7th ed. 
Year: 2006 
ISBN 13: 9788120336339 
Call No: 658.84 
Marketing channel management : a customer-centric approach 
Edition: 1st ed. 
Year: 2001 
ISBN 13: 9780761995517 
Call No: 658.84 
Customer relationship management 
Year: 2004 
ISBN: 8131218600 
ISBN 13: 9788131218600 
Call No: 658.812 
Customer Relationship Management: A Databased Approach 
Year: 1999 
ISBN: 8126509139 
ISBN 13: 9788126509133 
Call No: 658.8120 
Customer Relationship Management 
Edition: 1st ed. 
Year: 1998 
ISBN 13: 9788176493604 
Call No: 658.812 
Dealing with the customer from hell 
Year: 2000 
ISBN: 0333936663 
ISBN 13: 9780333936665 
Call No: 658.812 
Consumer Behavior  
Edition: 10th ed. 
Year: 2006 
ISBN: 8131501841 
ISBN 13: 9788131501849 
Call No: 658.8342