Innovation management : strategies, concepts and tools for growth and profit

Type

Book

Authors

Maital, Shlomo ( Shlomo Maital )

Seshadri, D.V.R. ( D.V.R.Seshadri )

ISBN 13

9780761935278

Tags

Organizational Change, Strategic planning, Technological innovations--Management, Organizational change--Management

Abstract

The book aims to teach readers in a systematic way how to effectively build winning business strategies and help companies achieve sustained growth and profit through innovation. Written in a focused and interesting manner, the authors believe that the three key reasons to innovate are to: energize people; build growth and profit; and survive.

Number of Copies