Wharton on dynamic competitive strategy
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Type
Book
Authors
Day, George S. ( George S. Day )
Reibstein, David J. ( David J. Reibstein )
ISBN 10
8126507055
ISBN 13
9788126507054
Category
Management
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Publication Year
2006
Publisher
Pages
xi, 465 p.
Subject
Competition | Industrial management.
Abstract
Wharton on Dynamic Competitive Strategy offers new perspectives on competitive strategy from a distinguished group of faculty at Wharton and other leading business schools around the world. This book presents the best insights from decades of research in key areas such as competitive strategy, simulations, game theory, scenario planning, public policy, and market-driven strategy. It represents the most cohesive.
Number of Copies
1
Library | Accession‎ No | Call No | Copy No | Edition | Location | Availability |
---|---|---|---|---|---|---|
Praxis Business school | 620 | 658.4012 | 1 | Yes |