Strategic management : competitiveness and globalization
Type
Book
Authors
ISBN 10
8131500799
ISBN 13
9788131500798
Category
Management
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Publication Year
2005
Publisher
Thomson/South-Western, United States
Pages
xxx, 512, 29 p
Subject
Strategic planning | Industrial management.
Abstract
Strategic management: Competetiveness and globalization, 6th edition, provides the most accurate, relevant, and complete presentation of strategic management today. Authors Michael A. Hitt, R. Duane Ireland, and Robert E. Hoskisson thoroughly revised each chapter, weaving cutting-edge ideas, research, and modern practice to create a presentation that captures the dynamic nature of the field. The authors integrate the traditional industrial organization model of strategic management with the more modern resource-based view of the firm to explain how firms use the strategic management process to build a sustained competitive advantage.
Number of Copies
1
