Designing and managing a research project : a business student's guide
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Type
Book
Authors
Polonsky, Michael Jay ( Michael Jay Polonsky )
Waller, David S. ( David S. Waller )
ISBN 10
8178294591
ISBN 13
9788178294599
Category
Guide Book
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Publication Year
2005
Publisher
Response Books, United States
Pages
xi, 232 p.
Subject
Business -- Research -- Methodology | Affaires -- Recherche | Onderzoeksmethoden
Abstract
"This book presents a step-by-step guide for undertaking research projects that is multidisciplinary in focus and student-friendly in style. It could be used as either a core text or a supplementary text for courses in management (including industrial psychology), and marketing. Graduate students in related fields such as health care administration, public administration, and nursing administration would also find this text useful."--Jacket.
Number of Copies
1
Library | Accession‎ No | Call No | Copy No | Edition | Location | Availability |
---|---|---|---|---|---|---|
Praxis Business school | 358 | 650.072 | 1 | Yes |